Kaon Enhances B2B Platform with AI Navigation & Personalized Learning
Accelerate Buying Decisions with Artificial intelligence & Award-Winning Customer Engagement Boston, MA, June 26, 2023 -- Kaon Interactive, a leading provider of B2B interactive sales and marketing applications, announces the addition of an AI-based navigation recommendation engine to its platform. This innovative capability helps B2B enterprises empower their prospects to make better and faster buying decisions. Users benefit by obtaining a personalized understanding of a potential solution's specific value to them. According to Gartner, a staggering 83% of the B2B buyer's journey occurs without any direct involvement from salespeople. As a consequence, buyers find themselves adrift in a vast ocean of information, tasked with independently deciphering challenges and uncovering suitable solutions. This overwhelming process often leaves customers without a comprehensive…