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Accommodating for Rapid Change & Lab Equipment Innovation
The industry experts on this panel discuss the importance of digitization and virtual collaboration in the context of laboratory equipment sales and marketing. When scientists and customers focus on protocols and scientific contributions rather than product-level thinking, the use of digital tools facilitates customer-centric collaboration — whether remotely or in person. Digitization has become more complex, but it helps in visualizing lab designs in 3D and streamlining workflows.
The conversation highlights the need for flexibility in lab design to accommodate future changes and adapt to supply chain disruptions. The panel emphasizes the value of modular designs and the ability to map out lab spaces virtually, saving time and resources. Automation is also discussed, both in terms of complete lab automation and smaller-scale robotic solutions.
All panelists provide insight into the human element of lab design, considering aesthetics, the need for face-to-face collaboration, and the impact of virtual meetings on inclusivity, emphasizing the importance of future-proofing lab designs, capturing data, and ensuring compliance with regulations. There are challenges in adapting to remote collaboration and virtual meetings, but the benefits of improved global connectivity and decision-making can outweigh the cons. Overall, leveraging digital tools and technology enhance lab design, scientific workflows, and collaboration.