Why Most B2B CX Experiences Fail @ CX Forums Boston Experience Summit
The global pandemic forced B2B companies to dramatically change their sales processes.
The opportunity for growth with digital B2B sales efforts is tremendous, however, companies just aren’t doing enough to effectively tell their complex stories, engage participants, and show their value differentiation in this new virtual world.
Watch this session below to discover how sales and marketing teams can remedy current communication and engagement gaps through digital customer experiences for short-term and long-term business gains.
Recorded on the Main Stage at CX Forums’ Boston Experience Summit at City Winery in Boston, MA, May 10, 2022.