
event
The Future of Enterprise Technology Selling Panel Discussion
Tune into this moderated panel to learn how IT marketing leaders are transforming their companies to strategically move beyond product selling into solution-based outcome selling, elevating sustained value and ROI. From as-a-service to security to AI/ML to edge to cloud and hyper-scalers (beyond big-data) learn how companies build awareness, close 3x the deals, and everything in between.
Discussion Topics
- Understanding customers’ experience requirements and their desire for control
- Adapting to industry trends and rapid shifts
- Creating consensus and trust among stakeholders
- Optimizing ROI and elevating value at moments that matter
- Planning for long-term customer engagement journeys
- Agile and strong cross-functional approaches for long-term growth

Moderated by The Revenue Enablement Institute
Stephen Diorio
Executive Director and Forbes contributor
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Panelist
Gavin Finn, Ph.D.
President & CEO
Gavin Finn is President & CEO of Kaon Interactive. He is responsible for the company’s strategic, financial, product, and customer…
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