NetApp Digital Customer Engagement Delivering Results

Bringing business value to life with interactive experiences

Since launch and counting…

Communicator Awards Marketing Effectiveness Excellence 2022

The Academy of Interactive and Visual Arts (AIVA) recognized this application with a Communicator Award of Excellence for B2B Marketing Effectiveness.

NetApp and Kaon Interactive partnership logos

Technology solutions are complex, and NetApp customers have many options when selecting solutions for modernizing and securing data storage, simplifying operations, optimizing revenue streams, and lowering risk. Differentiation is key and helping your customers and prospects recognize that NetApp is more than a storage company is critical to, not only growth but, survival in this dynamic IT marketplace. 

Inspire customers with exciting experiences to demonstrate that NetApp understands their challenges and prompts their curiosity to learn more and dive deeper.

Whether in-person or virtual, Kaon’s interactive, digital, customer engagement applications provide a seamless hybrid experience that puts customers in the driver’s seat to effectively increase engagement, transfer enthusiasm, boost knowledge retention, and crisply communicate NetApp complex value stories.

NetApp interactive application at CiscoLive and on the NetApp website

Inspire and demonstrate value throughout the buyer’s journey

buyer's journey with interactive application use cases and touch points
“The Kaon application is very slick. It enables my team to be able to deliver a clear and specific message to our customers and partners. The graphics, the flow of the messaging, and the targeted use cases are awesome. We have seen an increase in our pipeline since inception.”
– Pete Friedman
NetApp Director, FlexPod

Word on the street

Mini-mic interview at CiscoLive with Lindsey Street, NetApp FlexPod Team
Marketing’s Digital Transformation: NetApp’s 3-Minute Story with Lee Howard, Senior Director, Partner Engineering/Services/Keystone

Explore digital customer engagement applications by NetApp and partners

Gamification Examples

Virtual Reality & Non-Immersive VR Examples

Use Cases

Amplify digital customer engagement EVERYWHERE! Crafted once, used everywhere. Gain economic value across every marketing and sales stage with these interactive customer engagement applications.

icon video conference

Video Conferencing

sales growth icon

Sales Engagement

calendar icon

Tradeshow & Events

sales meeting icon

Executive Briefing Centers

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Digital Marketing Channels

Case Studies

Case Study


Tells Consistent Cloud Story with Interactive Application
Case Study


Uses Digital Storytelling to Increase Web Sessions by 78%
Case Study


Helps 88% of Sellers Qualify Leads & Close Deals
Want to bring your NetApp story to life?

Let’s Connect

Laura Hanks
Director of Strategic Accounts
(714) 392-5541

Ken Abrahamsen
Senior Strategic Account Manager
(978) 344-4126