Sales & Marketing Alignment in Today’s 4D Environment – West
How can sales and marketing teams communicate their value differentiation to accelerate growth and drive better customer engagements? The move to “4D” selling, which is digital, dynamic, distributed, and data-driven, has redefined the way organizations reach and engage customers. Customers are constantly raising the bar, but sales and marketing teams often fall short when it comes to consistently or concisely communicating their value story. Leading organizations are integrating marketing messages inside immersive storytelling experiences, with 3D Product Tours, calculators, configurators, videos, and more, to engage customers. So, how are you connecting the dots across the sales and marketing technology ecosystem to generate more consistent growth and better customer engagements? Join Kaon Interactive and a select group of marketing leaders to…